To grow your business, start by hiring the right people. Next, rather than trying to acquire new customers, direct your attention to the core customers you already have. When growing, you also need to reduce risks. You can work with your business insurance provider to limit internal and external threats to your company and its growth. You must be adaptable. One trait that successful startups often have in common is the ability to switch directions quickly in response to changes in the market. Last but not least, make sure you focus on your customer experience, no matter what.