Such an important question! Start off by focusing on superior customer service. Aim to create the absolute best experience and you will be sure to stand out from the rest. Next, be innovative. It’s important that you continuously try to improve your business product. Be known as the expert in your field through your social media and blog posts. Next, create offers that are too hard to ignore. This could include money back guarantees, free training. Lastly, make it easy to do business with you.