Catherine Roberts is a socially savvy, small business loving, creative marketing strategist with real-world experience as a successful retailer online and in the real world. She is the founder of The Spring Shop, Showroom, and The Spring Collective. Her experience with those endeavors allows her to teach small business owners how to find and connect with their audience. Catherine accomplishes all of this with the help of a dedicated team of social media, PR, and business planning experts. The Spring Collective is based in Toronto, Canada.