Sheba Nandkeolyar is a renowned multicultural marketer, with experiences that span across three continents. She has experience in integrated advertising, international marketing, and cross-cultural consulting. In 2006, Sheba set up MultiConnexions, which is now a leader in its category, winning the only Gold Effie awarded for multicultural advertising to date. Sheba also enjoys strong work relationships with key Australian and international clients. Her role involves advising Indian businesses that are keen to enter Australia, as well as Australian businesses that are keen to increase their foothold in India.
Sheba works with Government of India and several government export promotion Councils in promoting bilateral trade between India & Australia. Not only is she an industry leading speaker, but she’s also frequently invited by Graduate Business Schools and universities to address business & marketing students. Sheba is the recipient of several International and National business awards, a trustee board member of The Follow Your Dream Foundation, and a supporter of the Salvation Army Red Shield Appeal. It is her dream that more people would wake up and see, understand, empathise, and support the good work done by the SALVOS.