BRiN - Sholto Macpherson

Connect with Sholto Macpherson:

Sholto Macpherson is a business technology journalist and analyst. He specialises in online accounting software. Since June 2011, he’s published DigitalFirst.com, a blog about the latest accounting technology for fast-growing cloud accounting practices. You can see the site here: http://www.digitalfirst.com

Sholto has 15 years’ experience contributing to magazines and websites, radio, TV segments, and other mediums regarding online accounting software and other cloud technologies. His stories have appeared in the Australian and Sydney Morning Herald newspapers and tech industry websites such as CRN.com.au and iTnews.com.au. Sholto also won a national award for Best IT Columnist in 2012 for his Cloud Channel column in CRN Australia magazine on the impact of cloud software on the IT reseller industry.