Ask any marketer and they’ll tell you, the first crucial step in establishing a great online presence is having a good website.
There are three key questions your landing page must answer:
* What is being offered?
* How will it help the customer?
* How does the customer take the next step
Remember, a landing page is the first impression of your business that many customers have, so use clear language and include strong calls to action to get them to take the next step. If possible, include testimonials to add credibility to your offer.